Join A Focus Group!
Join A Focus Group!
Close Window!


media mentions: television

Our firm, and our CEO, Dr. Frank Luntz, are often in the media, discussing how language shapes our world. Frank is a proud Fox News contributor and CBS News analyst. Click on any of the links below to see us in the news:

BBC Daily Politics - July 8, 2014

American pollster Frank Luntz discusses upcoming elections after conducting focus groups in the UK. He told Jo Coburn on the Daily Politics: "I can tell why each person is going to do badly. I can't give you a winner at this point."

Fox Sports 1 - May 12, 2014 - Frank Luntz Analyzes Donald Sterling's Apology

Fox Sports 1 Communications Analyst, Frank Luntz, provides his analysis of LA Clippers owner, Donald Sterling's, weak attempt at an apology after a recording surfaced in which Sterling allegedly made extremely racist remarks.

Frank Luntz on Fox News - May 5, 2014 - Humor in Political Ads

Frank Luntz discusses a recent spate of humorous political ads and analyzes the effectiveness of humor in these types of ads.

Frank Luntz on BBC Newsnight - April 17, 2014

Frank Luntz lends his political expertise to a discussion of upcoming elections in the U.K.

CBS This Morning April 3, 2014 - Majority of Americans Now Support Legalizing Marijuana

Frank Luntz asked one of his focus groups to share their thoughts on legalizing marijuana. Most believe it should be legalized, though factors such as political persuasion and geographical region do draw lines between those who support legalization and those who do not. A recent poll shows 54% of Americans support legalization, compared to just 41% in 2010.

CBS This Morning - April 1, 2014 - GM CEO Speaks to Washington

Dr. Frank Luntz analyzes statements made by General Motors CEO, Mary Barra, as she attempts to rebuild confidence in the GM brand in the wake of a scandal in which known safety defects were kept secret for years.

CBS This Morning 3.18.14 - GM Follows Luntz Lesson

On CBS This Morning's March 14, 2014 episode, Frank Luntz criticized GM CEO Mary Barra for not taking a personal approach in her response to the massive recall of GM vehicles due to an ignition switch problem that is linked to 12 deaths. In the days following Luntz's CBS appearance, Barra released a new statement in which she makes a personal connection by mentioning her children, just as Frank Luntz suggested.

See more television media mentions