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media mentions: television



Our firm, and our CEO, Dr. Frank Luntz, are often in the media, discussing how language shapes our world. Frank is a proud Fox News contributor and CBS News analyst. Click on any of the links below to see us in the news:


CBS This Morning April 3, 2014 - Majority of Americans Now Support Legalizing Marijuana

Frank Luntz asked one of his focus groups to share their thoughts on legalizing marijuana. Most believe it should be legalized, though factors such as political persuasion and geographical region do draw lines between those who support legalization and those who do not. A recent poll shows 54% of Americans support legalization, compared to just 41% in 2010.

CBS This Morning - April 1, 2014 - GM CEO Speaks to Washington

Dr. Frank Luntz analyzes statements made by General Motors CEO, Mary Barra, as she attempts to rebuild confidence in the GM brand in the wake of a scandal in which known safety defects were kept secret for years.

CBS This Morning 3.18.14 - GM Follows Luntz Lesson

On CBS This Morning's March 14, 2014 episode, Frank Luntz criticized GM CEO Mary Barra for not taking a personal approach in her response to the massive recall of GM vehicles due to an ignition switch problem that is linked to 12 deaths. In the days following Luntz's CBS appearance, Barra released a new statement in which she makes a personal connection by mentioning her children, just as Frank Luntz suggested.

Frank Luntz on CBS This Morning - March 14, 2014 - GM Investigation

Dr. Frank Luntz lends his insight into General Motors' handling of the government investigation which suggests that faulty airbags in GM vehicles may be linked to as many as 300 deaths.

Frank Luntz on CBS This Morning - Dec. 18, 2013 - Continuing Doubts About the Affordable Care Act

A new poll reveals Americans' continuing doubt and pessimism about the Affordable Care Act. Frank Luntz joins the panel to discuss the poll and offer his explanation for why people feel this way about the ACA.

Frank Luntz on CBS This Morning - Nov. 25, 2013 - Focus Group Explores Country's Current Mood

Frank Luntz joins the broadcast to discuss a focus group he moderated in October 2013, in which most participants expressed waning belief in the American Dream.

Introducing Luntz Global

A short video about Luntz Global

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